Snowflake, a cloud-native data company, has made its official debut in the Philippines through a collaboration with Globe Telecom, one of the country’s leading mobile operators. Globe Telecom will utilize the vendor to improve data-driven decision making through data democratization.
According to Dan Natindim, vice president of Enterprise Data Office at Globe Telecom, Data democratization is data at your fingertips — the ability to independently access, use, and explore data.
Data democratization refers to the process through which information in a digital format is made available to the average end user. Data democratization aims to make data collection and analysis accessible to non-specialists who don’t need outside assistance.
Consequently, they want as many job functions as possible to be able to make data-driven decisions in the shortest amount of time with the least amount of help from others.
Globe needed a more “scalable, cost-effective, and unified platform” that would improve data accessibility and foster employee collaboration in order to better respond to the expanding digital demands of Filipinos.
According to Sanjay Deshmukh, Senior Regional Vice President, ASEAN and India, at Snowflake, Globe chose Snowflake specifically to assist them in making use of its vast data repository and accelerating its internal transformation journey. The goal of the Snowflake-Globe collaboration is to democratize data and enable data-driven decision-making, which is essential for a telco that gathers a mass of data on a regular basis.
The Filipino telco launched a data modernization effort through its Enterprise Data Office to take advantage of the cloud’s “high performance, robustness, and speed,” which it deemed as “important” in providing quick answers to its customers.
Globe moved its enterprise data office from on-premises to Snowflake’s Data Cloud in 53 days with the help of the vendor’s Professional Services Team, gaining “near-unlimited and highly scalable” storage and compute capabilities as well as “near real-time” data insights.
At the same time, the cloud-native platform from Snowflake is stated to have helped Globe move to a public cloud architecture, which has led to a “50% increase in annual cost savings.”
Deshmukh emphasized the necessity for modern data platforms for businesses looking to tackle data-related business problems, and Globe has obtained one by working with them.
Moreover, with the Globe collaboration, Snowflake entered the Filipino market as part of its Southeast Asian client expansion strategy.