How TwiningsOvo will use Digital Infusion of Nihilent for Biz Transformation

Image credit: Culture Trip

TwiningsOvo, market leaders in Specialty Tea, Green Tea and Infusions, have entered into a strategic partnership with Nihilent, a global IT consulting company.

Nihilent will play a critical role in scaling up Twinings Digital Centre in India by providing the necessary skill sets and expertise for Twinings to build its digital capabilities.

The Centre will act as a pivot for TwiningsOvo to accelerate its digital capabilities and create an ecosystem that will power its business objectives. Moreover, the availability of a highly-skilled large talent pool will help TwiningsOvo to rapidly scale its business technology capabilities in sync with global business demands, the company said.

Nihilent will closely work with TwiningsOvo Business Technology organisation, which has embarked on several transformational initiatives to build a stronger, simpler, faster organisation to drive profitable growth.

Organisations today need a strong digital core to continuously innovate and stay relevant to market demands. In this context, Nihilent’s services will add value for TwiningsOvo to craft compelling business value propositions, instilling systems thinking, and creating metrics-based performance management practices. Moreover, Nihilent’s Design Thinking approach and its proprietary consulting frameworks will enable the ideal setting for Twinings to curate a ‘Wow’ user experience.

“We wanted to create a strategic global IT organisation that can provide the right technology mindsets, skills and capacity. We believe that the creation of the ‘Digital Centre’ will go a long way in manifesting our long-term business vision and providing consistent technology-enabled business operations. We found Nihilent as an ideal partner due to its rich experience, broad technology capabilities and good cultural fit,” said Peter Taylor, CFO, Twinings.

“We want to accelerate our technology strategy and deliver a WOW experience to our stakeholders. The launch of this Digital Centre along with Nihilent will serve as a springboard for us to evolve to the next level of business performance enabled by technology,” said Sandeep Seeripat, CIO, Twinings.

Commenting on the launch of the centre, LC Singh, Director, and Executive Vice Chairman, Nihilent said, “TwiningsOvo’ partnership with Nihilent will help accelerate its Digital Transformation initiatives and at the same time usher in nimble, agile, and superior digital capabilities. Nihilent understands TwiningsOvo objectives and has proposed an engagement model that delivers future scalable, reliable, and secured services.”

“This is a very interesting engagement. It is not just about scaling Twinings’ digital capabilities. This collaboration allows us to co-work with the TwiningsOvo IT team to craft best in class compelling stakeholder experiences by leveraging our proprietary change management and digital frameworks and platforms. We are very happy to onboard TwiningsOvo as our esteemed client and it comes at a time as we at Nihilent is aggressively evangelizing the concept of ‘Humanizing Technology’ the fulcrum for all our engagements,” added Minoo Dastur, Director, President & CEO, Nihilent.

Anuradha Nagar

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