Bolo Indya, India’s live streaming platform has collaborated with the Government of India’s citizen engagement platform ‘MyGov India’, in order to launch a mass awareness drive for tier 2, 3 and 4 language users of the country.
This partnership aims to aid the government’s efforts in dealing with the COVID19 pandemic with the help of an awareness drive.
As a part of this partnership, Bolo Indya users residing in tier 3 and tier 4 towns will now be able to get first hand, real time information from the Government on various announcements made with regards to the COVID19 vaccination drive, precautionary updates and other key measures taken by the government.
There will also be exclusive Live streaming sessions on the Bolo Indya app by health experts talking about mental health issues, government guidelines during isolation, vaccination myths and other details, the company said.
They further added that for sharing all the important updates by the Govt of India and driving engagement with the users, MyGov India has activated an official handle @MyGovIndia on the Bolo Indya platform across 14 languages.
The official MyGovIndia profile is also equipped to live stream all major video content and facilitate all announcements to address the language users on Bolo Indya residing in tier 2, 3 and 4 towns.
“We are pleased to welcome MyGov India on Bolo Indya. It is delightful to see such a credible institution trusting Live Streaming on our platform to organically penetrate and amplify the engagement with the users of Bharat through us,” said Varun Saxena, CEO, and Founder- Bolo Indya.
India has recorded over 4 lakh new cases of COVID19 and 4,187 deaths in the last 24 hours.
