Bharti Airtel and Google Cloud have entered into a long-term collaboration to deliver cloud solutions to Indian businesses. Also in the offing are Artificial Intelligence (AI) and Machine Learning (ML) solutions that Airtel will train on its large data set.
Gopal Vittal, MD & CEO, Bharti Airtel, said, “As India accelerates its digital transformation, cutting-edge cloud and AI solutions will be at the heart and center of this change. We are happy to partner with Google Cloud and jointly address this market opportunity with secure and scalable Cloud solutions for government, enterprises, and emerging businesses. Together, we will also accelerate the deployment of gen AI in the country and unlock its potential to solve problems.”
Thomas Kurian, CEO, Google Cloud, said, “Our strategic collaboration with Airtel marks a significant milestone towards our commitment to accelerate cloud and AI adoption in India. Through this partnership, we aim to explore and build transformative solutions that can enhance Airtel’s customer experiences.”
Airtel will provide a suite of cloud managed services to its customer base comprising over 2,000 large enterprises and one million emerging businesses. To power its cloud-based solutions business, Airtel has set-up a managed services center in Pune with 300+ experts who are being extensively trained to champion Google Cloud services and develop world-class tech solutions.
According to a press release, Airtel aims to provide its customers a variety of solutions such as:
– geospatial analytics solutions with advanced location intelligence for trend-spotting, predictive capabilities, market assessment, site selection, risk management, and asset tracking;
– voice analytics solutions for superior conversational applications trained across languages; and
– marketing technology solutions to forecast consumer behaviour, perform tailored audience segmentations, and streamline content creation with high-precision contextual ads at reduced costs.
Airtel has also developed an end-to-end IoT solution designed for the utility sector that combines connectivity, Google Cloud services, and application software under one offering, enabling seamless, hassle-free, and faster deployment.
Airtel will also leverage Google Cloud’s gen AI capabilities to transform its customer experiences and interactions across its offerings of mobile, broadband, and digital TV, and to streamline its internal processes and operations. Airtel will also extend these capabilities to its B2B customers in India and globally.